IT Cosmetics Bye Bye Dark Spots


IT Cosmetics’ new Bye Bye Dark Spots Concealer and Serum is the most innovative concealer that doubles as skincare. With medium, buildable coverage and ingredients like Niacinamide, Hyaluronic Acid, and Caffeine, it makes you wonder…

Is it concealer or is it skincare?

Bye for Now.

Bye for Later.

:15s

:06s

Agency: Le Truc @ Publicis Groupe

CCO: Bastien Baumann

Senior Designers: Youri Hwang & Grina Choi

AD: Tyler Richardson

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